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 Q. What are the benefits of becoming a licensed Broaster trademark operator?

A. When you prepare your chicken and other fine foods "the Broaster Way" and qualify to become a licensed Broaster operator, you’ll earn the right to use the highly respected Genuine Broaster Chicken®, Broaster® Recipe Express, or Bro-Tisserie® trademark and advertise that you offer Broaster® foods in your marketplace.

But that’s not all, being a Broaster operator entitles you to enjoy access to proprietary blends of marinades, seasonings, and coatings; time-tested recipes and cooking methods; on-site training and factory seminars; branded packaging, signage, menuboards, apparel, point-of-sale materials, and promotional goods; ready-made advertising and marketing materials; newsletters filled with promotional ideas; referrals to your store or restaurant from inquiries received via our 800 number and web site; and sales and service support from our worldwide network of authorized Broaster distributors and the Broaster team of helpful professionals.

Q. What are the requirements to become a Broaster operator?

A. In order to use a Broaster trademark name such as Broaster®, Broasted®, Broaster Chicken®, Broaster Foods®, Broasterie®, Bro-Tisserie®, or Broaster® Recipe Express to name or advertise your foods, you must ...

  1. cook your products in the appropriate Broaster company manufactured fryer or rotisserie oven,
  2. prepare your products using only Broaster marinades, coatings, and seasonings (or use Broaster® Recipe frozen food products),
  3. follow the preparation and cooking guidelines prescribed by The Broaster Company,
  4. have a signed trademark agreement on file with The Broaster Company (every Broaster operator signs a licensing agreement at no cost and receives annual certification each year)

Q. What kinds of branded food programs are available to Broaster operators?

A. Only Broaster offers three licensed trademark food programs to choose from, so there’s sure to be one to fit your requirements.

Genuine Broaster Chicken®
Because it’s produced in a Broaster Company manufactured pressure fryer, our Genuine Broaster Chicken® is more tender, juicy, and flavorful than conventionally fried chicken. Pressure frying seals in the natural flavor while sealing out more of the oil. With its lower carbs, fewer calories, and better taste, it’s easy to see why Genuine Broaster Chicken® has been an American favorite for over 50 years. 

But you’re not limited to just chicken – you can pressure fry potatoes, pork chops, ribs, seafood, vegetables, and a multitude of other items using unique recipes supplied by The Broaster Company. Best of all, we’re continually adding new choices to our Genuine Broaster® program.

For example, our new low carb Broasterie® chicken is specially marinated and seasoned for a delicious, one-of-a-kind rotisserie flavor, then cooked in a Broaster Company pressure fryer to ensure that each bite is tender, juicy, and flavorful, right down to the bone. Best of all, it’s nutritionally comparable to rotisserie chicken in fat, calories, and carbohydrate content – a sure draw for the diet-conscious. 

Broaster® Recipe Express
This innovative new program marries our new ventless fryer with our popular line of Broaster® Recipe frozen foods. The result: serving hot delicious, grab ‘n go foods has never been so simple ... or so profitable.

Our new VF-2 and VF-3 ventless fryers have small footprints that allow them to fit virtually any application. With no costly hoods or ventilation systems to install, plus access to our full line of ready-to-cook frozen foods, you’ll be making money in a hurry.  

Bro-Tisserie®
Our Bro-Tisserie® program features fresh chicken slow-cooked in a Broaster Company manufactured V4 rotisserie cook-and-hold oven featuring our exclusive vertical spit design. This ensures pierce-free cooking to seal in all of the natural juices and flavor while searing the skin without charring it.

Grab your share of the soaring home meal replacement market with this easy to use, simple to set up program. 

Q. What else is available to Broaster operators?

A. In addition to licensed programs, foodservice equipment, and accessories, Broaster offers a wide variety of supplemental products that offer added convenience and will assist you in completing your menu.

Condiments
In addition to our trademark Chickite® marinade and Slo-Bro® coating used to prepare Genuine Broaster Chicken®, Broaster also offers 4 other marinades, 11 other coatings, 2 different batters, and 4 types of seasonings, allowing you to create a wide variety of flavor profiles.

Chickite® Plus Premarinated Fresh Chicken
Our Chickite® Plus premium fresh chicken is cut, trimmed, and pre-marinated for that consistently tender, juicy, and delicious taste that is only Broaster, then vacuum packed for longer shelf life. It’s the only premarinated chicken approved for preparing Genuine Broaster Chicken®!

Liquid Frying Shortening
Select from two high quality Bro-Oil® cooking oils – Canola and Rice Bran. Both oils are low in saturated fat, have no cholesterol, and offer excellent stability for extended fry life and superior quality results. 

Portion Pack Sauces
Available in three varieties – Honey Mustard, Barbeque, and Seafood Cocktail – Broaster high quality, great tasting portion pack sauces in single portion serving sizes help control inventory while providing a professional, branded look to your Broaster operation.

Mixes
Broaster soup, gravy, and side dish mixes provide the ultimate complement to any meal. Broaster's Cream of Chicken Soup Mix is a fit for every appetite, while providing you with additional sales and profits. Broaster gravy mixes, available in Country and Chicken flavors, give your menu a homestyle taste without the made-from-scratch labor. Broaster Hushpuppy Side Dish Mix will make your Broaster Chicken® dinners a meal customers will rave about!

Frozen Foods
Our top quality, ready-to-cook Broaster® Recipe Foods offer a complete new avenue of profit opportunity for you. Each item is made of the highest quality ingredients, breaded and quick frozen for a delicious and distinctive taste appeal.

With Broaster® Recipe, you get all of our popular seasonings, coatings, and flavorful marinades in a full line of popular foods – from 8-piece-cut chicken, to boneless products such as chicken tenders and popcorn chicken, to convenient grab ‘n go foods such as hot wings, potato wedges, cheese sticks, cod, shrimp, catfish tenders, and more! And, because these products come ready-to-cook, you control costs by preparing only the portions you need and exactly what your customers want, all in a matter of minutes.

Q. What kind of establishments lend themselves to the Broaster concept?

A. Regardless of what segment of the foodservice industry you are interested in, there is a Broaster® program that will work for you. That's because the Broaster® program is designed to be successful on every level, from c-store to white tablecloth restaurant. Here are a few Broaster® business-building ideas.

New Restaurant
The Genuine Broaster Chicken® concept is so extraordinary, you could build an entire business around it.  Thousands of foodservice operators across the U.S. have!  They have created a successful, growing restaurant business around Genuine Broaster Chicken®. We can do the same for you.  It's easier than you think.

With Broaster Chicken®, you stand head and shoulders above the taste-alike, look-alike chicken competition.  You have one of the most unique and delicious chicken products anywhere, with a reputation for quality and a nationwide consumer following.

We can provide you with a complete turnkey operation ... from helping you design your Broaster® kitchen (with all the equipment you need), to creating your Broaster® menu.  Your authorized Broaster® distributor will be with you every step of the way, providing the training and ongoing support that will ensure your success.

Existing Restaurant
Looking for new sales and profits?  Adding Genuine Broaster Chicken® to your existing menu gives you a high-quality, signature menu item that your customers will ask for by name.  State-of-the-art equipment, combined with our exclusive marinades, breadings and batters, allow you to prepare delicious, one-of-a-kind chicken and other foods that result in high profits and satisfied customers.  And employee training is simple, with easy-to-follow training videos, specialized operator training seminars and a comprehensive operator handbook.

Genuine Broaster Chicken® is the ideal home meal replacement food. Expand your sales by adding Broaster Chicken®-To-Go to your business. With attractive carry-out packaging and paper goods, we can help you increase your business through the growing market of takeout. 

Convenience Store or Supermarket
Are you looking to add a proven, money-making food business to your c-store or supermarket?

Broaster® is the answer.  With the Broaster® food program, you get the branded program you want, without the franchise fees.  Most important, you get a complete menu of high-quality, delicious foods that customers love.

It all adds up to bigger profits, and a smarter, more simplified approach to doing business.  After all, there's no need to separate sales of Broaster® products from other store sales.  Both are yours... 100%.

Plus, our Broaster® "franchise-free" c-store program is a proven winner.  That's because we understand what your business needs to be successful, and we have everything you need ... from attention-getting menu boards and outdoor lighted signs to deli cases, branded packaging, even uniforms.

Institutional Foodservice
From the college campus to the corporate food court, The Broaster Company can help you implement a Broaster® branded food program.  Broaster allows you all of the benefits of a well-known, branded product, without the fees and royalty payments of a franchise.  The Broaster® program is flexible, to accommodate any size of operation, and we can tailor a package to fit your specific needs.

Our Broaster® Recipe line of ready-to-cook frozen foods, makes preparation a snap.  With popular grab 'n go foods like chicken tenders, potato wedges, 3-cheese mozzarella sticks, and more, Broaster® Recipe is the perfect program for customers on the run.

Q. Why are Broaster's programs the best?

A. With over 50 years of experience and thousands of operators worldwide, no one understands your needs better than The Broaster Company.

Our programs supply you with everything you need, from high-quality equipment and supplies, to easy, proven recipes for producing the world’s best tasting chicken and other Broaster® foods.

Whether you use our Broaster® Recipe line of frozen products or our full line of breadings and marinades with your own fresh chicken, our time-proven process will allow you to create great tasting foods that your customers will come back for again and again.

And, with Broaster programs, you get the advantages of a franchised operation without the high fees and royalty payments. With our no-cost licensing programs, your profits stay where they belong ... in your store!  That's why Broaster operators call it "The license to make money."

Want to know more?  Click on the hyperlinks that follow to view our Broaster® Branded Food Systems brochure in Adobe Acrobat pdf format: screen resolution (1161k), high resolution (4192k).

Q. Ok, I'm convinced.  What's the next step in becoming an operator?

A. The Broaster® program is supported by authorized Broaster® distributors nationwide and throughout the world.  Simply click here to find the Broaster distributor for your zip code, or contact us and we'll have the appropriate distributor get in touch with you.  Either way, they'll be glad to provide additional information about the Broaster "system for success" as well as a cooking demonstration and product tasting.

Your Broaster distributor is also a complete source of training, equipment, and service, plus they inventory condiments and supplies, special food products, our official packaging, and a wide variety of marketing and promotional materials.

Don't let this opportunity pass you buy.  Act today!

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