What are the benefits of
becoming a licensed Broaster trademark operator?
When you prepare your
chicken and other fine foods "the Broaster Way" and qualify to become a licensed Broaster operator, you’ll earn the right to use the highly respected Genuine Broaster Chicken®, Broaster® Recipe Express, or
Bro-Tisserie® trademark and advertise that you offer Broaster® foods in your marketplace.
But that’s not all, being a Broaster operator
entitles you to enjoy access to proprietary blends of marinades, seasonings, and coatings; time-tested recipes and cooking methods;
on-site training and factory seminars; branded packaging,
signage, menuboards, apparel, point-of-sale materials, and
promotional goods; ready-made advertising and marketing materials;
newsletters filled with promotional ideas; referrals to your store or restaurant from inquiries received via our 800 number and web site; and sales and service support from our worldwide network of authorized Broaster distributors and the Broaster team of helpful professionals.
What are the
requirements to become a Broaster operator?
In order to use a Broaster
trademark name such as Broaster®,
Recipe Express to name or advertise your foods, you must ...
- cook your products in the
appropriate Broaster company manufactured fryer or
- prepare your products using
only Broaster marinades, coatings, and seasonings (or use
Broaster® Recipe frozen food products),
- follow the preparation and
cooking guidelines prescribed by The Broaster Company,
- have a signed trademark
agreement on file with The Broaster Company (every Broaster operator signs a licensing agreement
at no cost and receives annual certification each year)
What kinds of
branded food programs are available to Broaster operators?
Only Broaster offers three licensed trademark food programs to choose from, so there’s sure to be one to fit your requirements.
Genuine Broaster Chicken®
Because it’s produced in a Broaster Company manufactured pressure fryer, our Genuine Broaster Chicken® is more tender, juicy, and flavorful than conventionally fried chicken. Pressure frying seals in the natural flavor while sealing out more of the oil. With its lower carbs, fewer calories, and better taste, it’s easy to see why Genuine Broaster Chicken® has been an American favorite for over 50 years.
But you’re not limited to just chicken – you can pressure fry potatoes, pork chops, ribs, seafood, vegetables, and a multitude of other items using unique recipes supplied by The Broaster Company. Best of all, we’re continually
adding new choices to our Genuine Broaster® program.
For example, our new
low carb Broasterie® chicken is specially marinated and seasoned for a delicious, one-of-a-kind
rotisserie flavor, then cooked in a Broaster Company pressure fryer to ensure that each bite is tender, juicy, and flavorful, right down to the bone. Best of all, it’s nutritionally comparable to rotisserie chicken in fat, calories, and carbohydrate content – a sure draw for the diet-conscious.
This innovative new program marries our new ventless fryer with our popular line of Broaster® Recipe frozen foods. The result: serving hot delicious, grab ‘n go foods has never been so simple ... or so profitable.
VF-2 and VF-3 ventless fryers have small footprints that allow
them to fit virtually any application. With no costly hoods or ventilation systems to install, plus access to our full line of ready-to-cook frozen foods, you’ll be making money in a hurry.
Our Bro-Tisserie® program features fresh chicken slow-cooked in a Broaster Company manufactured V4
rotisserie cook-and-hold oven featuring our exclusive
vertical spit design. This ensures pierce-free cooking to seal in all of the natural juices and flavor while searing the skin without charring it.
Grab your share of the soaring home meal replacement market with this easy to use, simple to set up program.
What else is
available to Broaster operators?
In addition to licensed programs, foodservice equipment, and accessories, Broaster offers a wide variety of supplemental products that offer added convenience and will assist you in completing your menu.
In addition to our trademark Chickite® marinade and Slo-Bro® coating used to prepare Genuine Broaster Chicken®, Broaster also offers 4 other marinades, 11 other coatings, 2 different batters, and 4 types of seasonings, allowing you to create a wide variety of flavor profiles.
Chickite® Plus Premarinated Fresh Chicken
Our Chickite® Plus premium fresh chicken is cut, trimmed, and pre-marinated for that consistently tender, juicy, and
delicious taste that is only Broaster, then vacuum packed for longer shelf life. It’s the only premarinated chicken approved for preparing Genuine Broaster Chicken®!
Liquid Frying Shortening
Select from two high quality Bro-Oil® cooking oils – Canola and Rice Bran. Both oils are low in saturated fat, have no cholesterol, and offer excellent stability for extended fry life and superior quality results.
Portion Pack Sauces
Available in three varieties – Honey Mustard, Barbeque, and Seafood Cocktail – Broaster high quality, great tasting portion pack sauces in single portion serving sizes help control inventory while providing a professional, branded look to your Broaster operation.
Broaster soup, gravy, and side dish mixes provide the ultimate complement to any meal. Broaster's
Cream of Chicken Soup Mix is a fit for every appetite, while providing you with additional sales and profits. Broaster gravy mixes, available in
Country and Chicken flavors, give your menu a homestyle taste without the made-from-scratch labor. Broaster
Hushpuppy Side Dish Mix will make your Broaster Chicken® dinners a meal customers will rave about!
Our top quality, ready-to-cook Broaster® Recipe Foods offer a complete new avenue of profit opportunity for you. Each item is made of the highest quality ingredients, breaded and quick frozen for a delicious and distinctive taste appeal.
With Broaster® Recipe, you get all of our popular seasonings, coatings, and flavorful marinades in a full line of popular foods – from 8-piece-cut chicken, to boneless products such as chicken tenders and popcorn chicken, to convenient grab ‘n go foods such as hot wings, potato wedges, cheese sticks, cod, shrimp, catfish tenders, and more! And, because these products come ready-to-cook, you control costs by preparing only the portions you need and exactly what your customers want, all in a matter of minutes.
What kind of establishments
lend themselves to the Broaster concept?
Regardless of what segment
of the foodservice industry you are interested in, there is a
Broaster® program that will work for you. That's because the
Broaster® program is designed to be successful on every level,
from c-store to white tablecloth restaurant. Here are a few
Broaster® business-building ideas.
The Genuine Broaster Chicken® concept is so extraordinary, you
could build an entire business around it. Thousands of
foodservice operators across the U.S. have! They have
created a successful, growing restaurant business around Genuine
Broaster Chicken®. We can do the same for you. It's
easier than you think.
Broaster Chicken®, you stand head and shoulders above the
taste-alike, look-alike chicken competition. You have one
of the most unique and delicious chicken products anywhere, with
a reputation for quality and a nationwide consumer following.
can provide you with a complete turnkey operation ... from
helping you design your Broaster® kitchen (with all the
equipment you need), to creating your Broaster® menu.
Your authorized Broaster® distributor will be with you every
step of the way, providing the training and ongoing support that
will ensure your success.
Looking for new sales and profits? Adding Genuine Broaster
Chicken® to your existing menu gives you a high-quality,
signature menu item that your customers will ask for by
name. State-of-the-art equipment, combined with our
exclusive marinades, breadings and batters, allow you to prepare
delicious, one-of-a-kind chicken and other foods that result in
high profits and satisfied customers. And employee
training is simple, with easy-to-follow training videos,
specialized operator training seminars and a comprehensive
Broaster Chicken® is the ideal home meal replacement food.
Expand your sales by adding Broaster Chicken®-To-Go to your
business. With attractive carry-out packaging and paper goods,
we can help you increase your business through the growing
market of takeout.
Store or Supermarket
Are you looking to add a proven, money-making food business to
your c-store or supermarket?
is the answer. With the Broaster® food program, you get
the branded program you want, without the franchise fees.
Most important, you get a complete menu of high-quality,
delicious foods that customers love.
all adds up to bigger profits, and a smarter, more simplified
approach to doing business. After all, there's no need to
separate sales of Broaster® products from other store
sales. Both are yours... 100%.
our Broaster® "franchise-free" c-store program is a
proven winner. That's because we understand what your
business needs to be successful, and we have everything you need
... from attention-getting menu boards and outdoor lighted signs
to deli cases, branded packaging, even uniforms.
From the college campus to the corporate food court, The
Broaster Company can help you implement a Broaster® branded
food program. Broaster allows you all of the benefits of a
well-known, branded product, without the fees and royalty
payments of a franchise. The Broaster® program is
flexible, to accommodate any size of operation, and we can
tailor a package to fit your specific needs.
Broaster® Recipe line of ready-to-cook frozen foods,
makes preparation a snap. With popular grab 'n go foods
like chicken tenders, potato wedges, 3-cheese mozzarella sticks, and
more, Broaster® Recipe is the perfect program for customers on
Why are Broaster's programs
With over 50 years of experience and thousands of operators worldwide, no one understands your needs better than The Broaster Company.
Our programs supply you with everything you need, from high-quality equipment and supplies, to easy, proven recipes for producing the world’s best tasting chicken and other Broaster® foods.
Whether you use our Broaster® Recipe line of frozen products or our full line of breadings and marinades with your own fresh chicken, our time-proven process will allow you to create great tasting foods that your customers will come back for again and again.
And, with Broaster programs, you get the advantages of a franchised operation without the high fees and royalty payments. With our no-cost licensing programs, your profits stay where they belong ... in your store!
That's why Broaster operators call it "The
license to make money."
Want to know more? Click
on the hyperlinks that follow to view our Broaster®
Branded Food Systems brochure in Adobe Acrobat pdf format:
resolution (1161k), high resolution
Ok, I'm convinced.
What's the next step in becoming an operator?
The Broaster® program is
supported by authorized Broaster® distributors nationwide and
throughout the world. Simply click
here to find the Broaster distributor for your zip code, or contact
us and we'll have the appropriate distributor get in touch
with you. Either way, they'll be glad to provide
additional information about the Broaster "system for
success" as well as a cooking demonstration and product
Your Broaster distributor is
also a complete source of training, equipment, and
service, plus they inventory condiments and supplies, special
food products, our official packaging, and a wide variety of
marketing and promotional materials.
Don't let this opportunity pass
you buy. Act today!
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